Last updated on August 25th, 2023 at 04:57 am

With an aim to thrive not just only survive in the market, businesses today are bound to adopt the digital means of work processes, if they do want to observe a transformation in their business and its overall productivity. Digital transformation has accelerated faster than any other technology ever before. Change is always an inevitable part of a business because customers are always looking out for something new and trendy in the particular products and services of a business. With the evolution of digitalization, businesses depend heavily upon software applications, which demands extensive customer engagement, remote teamwork, and coordination, etc. 

Technology is no longer a choice instead it is a fundamental part of the business strategy that must be combined with a broader action plan. But wait a second. It’s not all about the favors technology has for enterprises. With the innovations and technologies around the globe, technology disruptions also find a place for their existence. As the major chunk of operations relies on software applications, that’s why companies must involve quality assurance testing as an inevitable part of the software development life cycle to release the best quality software product. For this purpose, businesses may partner with trustworthy independent software testing companies or else they must have an expert in-house team of testers. Because testing plays a significant role in the development of a software product or service. 

The critical role of Q/A in digital transformation

With the increasing trend of embracing technology, its influence continues to expand also. Many organizations rush to exploit this influence but only those become successful who enact complete digital transformation. Users like technologies and innovations that actually suffice their needs and even wants. Otherwise, they’ll go for a better alternative. These users’ demands have made organizations in a position to modify their Quality assurance team and processes with the digital transformation requirements. Placing quality checkpoints along this path will improve business results. Moreover, it will increase the value of the final performance indicator: end-user satisfaction.

Preparation is essential and finding the right tools to support the team. This is because the complete digital transformation will affect business processes at all levels. Automated quality assurance will enhance the product at every waypoint in the development life cycle. In addition, it helps alleviate the challenges posed by new technologies. Many companies that are already moving towards digitalization are also aware of this risk. These companies have a clear understanding of quality inspection challenges. 

Contribution of Quality assurance to the goals of digital transformation

Good quality assurance constructively contributes towards achieving the goals of digital transformations. Some of the ways in which Q/A contributes are;

1. Protection of the brand/organization’s corporate image – Quality checks should measure the end-user experience in many digital platforms. This will improve access rates, reduce response time, and increase brand awareness. In addition, automation can greatly improve the efficiency of these tasks. A reliable enterprise-level quality inspection program can meet all the challenges of testing customer experience. For single-channel and multi-channel delivery types, it can achieve the following goals:

• Achieve complete coverage of requirements and user expectations.
• Design and automate test cases.
• Implement solutions and collect test data for customer experience testing.

2. Increased quality awareness – A good quality assurance program shows a complete view of the metrics of quality. Hence enabling teams to perform the appropriate combination of automated and manual testing for all the digital channels. This awareness and ability, enable testers to align with a single quality strategy.

In simpler terms, Q/A complements the development team. It also helps in ensuring the reliability of the product via pursuing a deeper understanding about the customer experience. This strength of the Q/A team, enables many organizations to boldly move towards absolute digital transformation. 

3. Delivery pipeline automation – QA speeds up digital conversion through application level and pipeline automation. In order to effectively manage multi-channel digital transformation efforts, test automation must have a positive impact on the entire product line.

Don’t forget the impact of IoT

Digital transformation must also include another major destructive force. Quality inspection professionals must also be aware to deal with the IoT field.

IoT is making a crucial impact on organizations today. There is no doubt that any disruptive new technology is inherently challenging. However, there are also many opportunities. Artificial Intelligence and test automation tools must be considered by the technology savvy organizations, in this regard. 

Business growth depends on better data and insights. A powerful test automation platform uses machine learning to achieve several main goals. Especially, this includes automating many quality inspection tasks and improving future tests. The best systems can actually forecast quality problems well before production.

Coherent User Experience

If organizations want to transform their business processes and customer satisfaction rates, they must ensure that their user experience is coherent and reliable both on the physical platforms as well as digital channels such as on mobile devices, when it comes to mobile applications and physical stores. Organizations must be able to provide a consistent set of features within an application because the performance of a product and service depends heavily upon the development team’s ability while making it possible to achieve a higher return on investment rates. If an organization fails to deliver consistency in its user experience across different platforms, then it must expect to face a major financial crisis and loss of efforts. 

Conclusion

As the world has rapidly moved from relying upon papers to the paperless environment, businesses are subsequently bound to undergo digital transformation to stay up to the market trends and to compete within it. Any organization that aims to undergo digital transformation, may have to face a lot of challenges on its way but the fruit after some efforts will be even sweeter. 

With the innovations in technology, software applications and online systems are more common and are an inevitable part of an organization’s revenue. But if an organization wants to reap as much as it can from its digital channels, it must have to ensure its quality first. And for that purpose, software testing must be made a top-notch priority.